Please use this identifier to cite or link to this item: https://idr.l2.nitk.ac.in/jspui/handle/123456789/14722
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dc.contributor.authorPai R.R.
dc.contributor.authorAlathur S.
dc.date.accessioned2021-05-05T10:15:42Z-
dc.date.available2021-05-05T10:15:42Z-
dc.date.issued2020
dc.identifier.citationACM International Conference Proceeding Series , Vol. , , p. 576 - 584en_US
dc.identifier.urihttps://doi.org/10.1145/3428502.3428589
dc.identifier.urihttp://idr.nitk.ac.in/jspui/handle/123456789/14722-
dc.description.abstractPurpose-To examine the influence of mobile health in improving health service delivery in India. With this aim, the current research examines the role of individuals' cognitive factors, characteristics of mobile-service, and health-related behaviour from a technology viewpoint towards awareness and use of mobile health applications. Design/methodology/approach-Quantitative approach has been used with data being collected both online and offline through structured questionnaires. The factors for determining variables for awareness and use were prepared based on technology acceptance and health belief literature. A sample size of 528 responses was analysed using structural equation modelling. Findings-Mobile service enabled empowerment and health information orientation were found to have a direct influence on awareness and use. Originality/value-Earlier studies on mobile health relating to India explains its importance in health service delivery and were adequate in explaining individuals' cognitive factors, characteristics of mobile-service, and health-related behaviour from a technology viewpoint on awareness and use. Therefore, the current study attempts to establish relationships between these factors for measuring awareness and use. Drawing on the statistical inferences, the implication has been recommended. © 2020 ACM.en_US
dc.titleDeterminants of mobile health application awareness and use in India: An empirical analysisen_US
dc.typeConference Paperen_US
Appears in Collections:2. Conference Papers

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